About
Can't wait to start selling? I understand, but if you jump into selling without being ready, almost everyone will go around circles for years–if you survive that long–without any significant growth. I've seen this countless times, with some companies achieving some growth at the beginning and then failing to grow for 25-30 years. This course will help you prepare the foundations for success and then grow in a scalable, sustainable way that prevents that shocking cycle of failure. The lessons in this course are built on battle tested proven experience from over 40 years of national and global B2B sales, and 19 years of marketing, strategic partnerships, and commercial operations, backed by training in several of the world's best known sales methodologies. The 40 lessons cover: ● The foundation course (8 lessons) that includes: ● Things you need to know before selling ● Quick tips on business growth ● Important notes on email outreach and warmup ● A brief introduction to Go to Market (GtM) strategy, implementation, and execution ● Market Sector Fit (2 lessons) ● Ideal Customer Profile (ICP) ● Competition and differentiation ● Pricing Startegy ● Messaging ● Buyer Journey ● Marketing Channels (14 lessons) ● Sales (10 lessons) ● KPIs and OKRs I'll share real-life experiences and advice, structured methods and processes, and, where appropriate, suggested tools and resources that you can use to help you scale your business, even on a budget.
You can also join this program via the mobile app. Go to the app